Surfer standing on a custom orange soft-top surfboard in clear water

Your brand on products built to your spec

OEM and ODM development for AU & NZ watersports brands — from tech pack to retail-ready packaging.

The problems we hear every week

  • Dealing with factories directly means language gaps, opaque specs and no recourse when quality slips on the third order.

  • Trading companies quote fast but control nothing — when production runs late, they have no more visibility than you do.

  • Small brands can’t fill a container with one SKU, so freight economics kill margins on every product line.

How South Swell helps

  • A single Auckland-based contact manages your whole supply chain — specs, factories, inspections and freight — in your time zone and in plain English.

  • ODM development adapts proven constructions to your brand, getting a retail-ready product to market in one season instead of two.

  • Mixed containers combine your boards, apparel and accessories into one shipment — container economics without container volume per SKU.

  • Written specifications and inspection reports on every order, so quality is defined and verified — not assumed.

Typical order size & timeline

Typical first order
50–100 boards or 300–1,000 soft goods
Development time
2–4 weeks from brief to approved sample
Full timeline
10–14 weeks brief to delivery
Ongoing
Repeat runs scheduled around your sell-through

Let's talk about your programme

A 15-minute call is enough to confirm feasibility, MOQ and a realistic timeline for your order.

Book a 15-min call